Holden SUV Equinox

Our campaign for the Holden Equinox, co-created by Instagram sensation Celeste Barber has generated over 3.7 million views. Story54 celebrates Australian women with ‘nothing to prove’ in a 4-part video series across Woman’s Day and Now to Love.


The Campaign

The campaign was developed in collaboration with Holden’s main agency, Carat, and media partnership specialist Lacuna Agency, and ran across Now to Love digital brand network, Woman's Day and Celeste Barber's social channels.