Desktop Wallpaper

A Wallpaper is a static image that replaces the background on the page. A Wallpaper is only available on supporting sites and is included in a High Impact Platinum sponsorship and a Platinum Roadblock. Wallpapers cannot be served as a standalone ad unit.

Refer below for the appropriate Wallpaper specifications for supporting sites:

  • 1920 x 1200 Wallpaper: ELLE, Gourmet Traveller, Now to Love, Homes to Love and Women’s Weekly Food.
  • 2174 x 1195 Wallpaper: marie claire, Girlfriend, New Idea, WHO, That’s Life, and Better Homes & Gardens.
  • Wallpaper NOT supported: Beauty Heaven, Beauty Crew, Bounty Parents and Practical Parenting.

NB: Bounty Parents, Beauty Crew & Practical Parenting can support a Bonzai TruSkin as an alternative to a Wallpaper.

Specifications

Ad Type
1920 x 1200 Wallpaper
2174 x 1195 Wallpaper
Dimensions (px)
1920 x 1200*
2174 x 1195^
Max File Size
200KB
300KB
File Format
FLAT IMAGE - JPG, GIF, PNG
FLAT IMAGE - JPG, GIF, PNG

BUSINESS RULES

  • All creative is to include a valid clickthrough that opens in a new tab or window
  • Static image only. No animation permitted
  • Key messaging should be contained within the safe area.
  • If design doesn’t occupy dimensions of Wallpaper, then creative must fade to white
  • Consider other ad placements that will serve alongside the wallpaper and the amount of logos and call-to-action’s in place
  • Creative specifications can change at any time. Always refer to the Are Media Web Site prior to developing creative. For complete guidelines, please click here
  • Please refer to Are Media’s Ad Matrix to see where this ad unit can run

DEADLINES & DELIVERY

Creative must be delivered at least 5 working days prior to campaign go live date.

Cannot be 3rd party ad-served.

For more support, contact your Are Media representative.